Charm. Connect. Convert.

become an e-commerce brand that people know and trust.

84% of business will fail in their digital transformation (Forbes).

Will yours be one of them?

If you want to avoid Digital Darwinism, now is the time to take action.

b2b blogs

Trust is key. Expert blog content helps you position your brand as a thought leader in your industry, ultimately turning skimmers into loyal subscribers.

landing pages

You need to charm people before a call-to-action. My optimized landing pages keep people hooked, and leave your CTA irresistible.

Search engine optimization

Cutting-edge SEO tactics can revitalize dusty, old web pages, helping you shake off the cobwebs to skyrocket to the top of Google search results.

web copy

People are impatient online. Captivate them instantly with an engaging brand voice that stops them in their tracks, then makes them want more.

Email Sequences

Email gives you a direct line to your followers. My personalized sequences forge stronger ties with your leads, which breeds customer loyalty.

brand storytelling

A strong brand voice can evoke an emotional reaction from your target audience. I tell the tale, so you can make the sale.

Who I Am

My name is Christopher John Haughey.

Journalism graduate. Creative Writer. Digital marketing nerd. Coffee addict.

What began as a mild obsession with SEO and content marketing has evolved beyond control in the past decade, transforming me from a copywriting chameleon to a specialist in conversion copywriting and online marketing for B2B companies.

In layman’s terms, I create online content that helps you get more customers.

This is the digital age, and online content has never been so valuable.

Many business owners still don’t realize the value of online content.

Here’s the truth:

Great content is more than just words on a website – it is rocket fuel for your business.

By getting on the first page of Google with valuable content, you can reach a wider audience, build trust with people, and establish your brand as a thought leader.

After that, it’s a lot easier to convince people to buy from you.

It’s not voodoo magic. It’s not an expensive wild goose chase. It’s modern marketing, proven time and time again.

Digital transformation is no longer an option.

If you don’t embrace it, you’ll be left in the dust.

It’s time to hire someone who can take your brand to the next level.

years writing
Happy Clients

Can't recommend CJ enough! He really boosted our conversions and open rates. Listening exactly to what I needed, putting great effort into our job, extremely creative, proactive, helpful and friendly. I feel lucky to have met him.

Tilmann Weischer

CJ was a perfect find and we are impressed by his work. His communication, response time, writing skills and relative experience is top notch. It helped us in getting things done quickly. We loved the pieces he wrote and would definitely work with him again in future.

Pawan Thakur
martech gazette

Very professional - took direction extremely well & provided us with a solid end product.

jeff gapinski


Got a project? Drop me a quick message to arrange a FREE consultation call – let’s see how I can help grow your brand.


On a short call, we’ll discuss your business, budget, deadlines, and goals. I’ll answer all your questions and we’ll figure out if we’re a good fit. If so, we’ll dig a little deeper…

After diving into your business to identify obstacles and opportunities with content marketing, I’ll deliver a proposal outline for the project. Once we agree on the specifics, I’ll send a contract and an invoice for 50% deposit.

Once the deposit is paid, you’ll secure my time, and I’ll get to work as per our agreed timeline. I’ll keep you updated on progress with drafts, reports, and close communication. The final project will be edited and tailored to meet your goals.